Branding with Archeypes

A two day group workshop created to help you go from woolly messaging to a highly impactful marketing message that speaks directly to your ideal clients

Held online on 8th and 9th May 2021

Hi, I'm Cathy

I used to struggle with having two distinct 'things' that my business offered; the healing/therapy side and the business mentoring side.

I was told on multiple occasions that I had to choose ONE and stick with that. (I don't even do that with my hair colour!)

So my message got watered down and a bit woolly. 

I felt inauthentic and, guess what, it didn't come across well either.

I was not standing clearly in the zone of my own genius (yes, we all have one!)

I found myself flitting from one thing to another, over and over.

If I wasn't clear about what I offer, how could I expect anyone else to get it? 

Cathy Simmons

Now I am super clear.  I recognise that my soul clients need what I have to offer uniquely.

I have opened up about my spiritual side, about my passion for helping professionals with both the business *and* mindset - spiritual *and* practical - the whole caboodle!

And the clients I love to work with most are the ones who contact me now - because my undiluted and authentic message resonates.

Understanding the Soul of my Brand meant I finally knew my own unique brilliance.
I know, and can articulate what I and my brand stand for, and what I can genuinely promise my clients.

My brand has shown me who it is that I can serve the best (and I'm not talking client avatars).

It means I can clearly connect with and share my values and what I hold dear for my clients. All of this is what speaks to those who I can help the most and means I can bring every part of my unique expertise into my offerings.

Which is why I know YOU can do the same - and it all starts with your BRAND ARCHETYPES

Branding with Archetypes: Here's what you get

A group experience where we co-create the Soul of your Brand over two days

In a Nutshell

Immensely Powerful

Cathy has created a powerful framework and space for business owners to go inwards and unearth the true essence and soul of their brand. 

This can be used in so many ways, such as to create highly impactful marketing, ignite new ideas and to fine tune service offerings... 
... And that’s how I know I can build a sustainable and lasting business that lights the fire in my belly again and again

Gemma Holmes

The Peer Coach

I'll be recommending this workshop to everyone 

I was in the middle of a launch and I was really starting to struggle with what to say to my audience. I knew what I wanted to say but I needed to get my ideal client to sit up and listen...

  ...I left knowing that the two days spent on this workshop was about to give me a massive return. 

I put it straight to use and created posts using what I had learnt from the workshops and I reached my target sign-ups for the launch

Sally Wadwha

Tech Diva: The Fearless Tech Lounge®



Click the button to book your place

Frequently Asked Questions

How much time do I need?

Set aside 15 - 20 minutes to do the assessment in advance of the workshop.

The workshop days are deliberately short, to allow for you to still have a life and run your business.

It’s 10:00 – 4:00 (UK time) on Saturday and 10:00 - 3:00 on Sunday

Yes, we could cram it all into one day, but something profound happens after the Day 1 visualisation and continues to process, so having the break just consolidates the insights.

Will this work for me if I haven’t yet got a niche?

It’s perfect for you to get deeply connected to your unique brilliance at this point in your business. It builds a foundation from which decisions such as niching and packaging become far easier

Will this work for me if I’m already well established?

What I love most about this is that it reconnects us back to the very essence and soul of our business and us *as* our business.  This then informs our outward messaging in a way that keeps it authentic to our values. 

The workshop will only enhance what you already have and give you something to come back to any time you feel your mojo slipping.

I can quite honestly say that the workshop works no matter where you are in your business.

Do you have a money back guarantee?

You getting the best possible experience is paramount for me. Even though the workshop is at such a low price right now, if you are unhappy or don’t feel you’ve got value from the workshop, then email me within 7 days and I will refund.

Do you have a payment plan?

For something at this low level of investment, I don’t normally offer instalments. However, if this is the only thing holding you back I’ve added in a 2-payment option. This could be the thing that helps you turn the corner and I want to make it as easy as possible for you.

Can you summarise what I’m getting?

  • Branding with Archetypes pre-workshop quiz
  • Archetype Cards for all Archetypes (PDF)
  • 2 Short group workshop days live with me on Zoom
  • The Soul of your Brand workbook
  • You will leave the two days with a complete ‘Soul of your Brand Guide’

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